This week's episode is a conversation with Jason Lewallen, National Business Development Manager for PlayMaker CRM. We talk about Playmaker's history, product and services for a bit, then begin to wax eloquent about the current Sales Culture in the healthcare space.
The quote of the episode is from Jason, when speaking about Homecare & Hospice agencies marketing to their referral sources: "You can't outmarket your outcomes."
The episode concludes talking about what we have learned of late about Sales & Marketing.
Visit their website at: www.playmakercrm.com
Go Beyond Simple Proof of Visit to Optimize Health Care and Personal Services Delivery. As the costs of health care and personal services continue to escalate, and concern about the extent of fraud in the home health industry increases, home care, hospice and community care agencies are under increasing pressure to provide proof that services were delivered in order to receive payment.